# Aino

> Aino is an e-commerce design and technology agency in Gothenburg and Oslo. We build headless storefronts for fashion and lifestyle brands on Centra and Shopify.

Founded in Gothenburg in 2011. Eleven people across two offices, with design and engineering in one team. Centra partner since 2015, and Storyblok is the usual content layer. The work has been recognized by the European Design Awards, the Pulse eCommerce Awards and Awwwards.

## Services

- [Services](https://aino.agency/services): e-commerce storefronts, product design, brand identity, and agentic engineering
- [Centra Accelerator](https://aino.agency/services/centra): our commerce engine for headless Centra storefronts, refined across 20+ builds
- [Shopify](https://aino.agency/services/shopify): custom builds and Liquid themes for fashion and lifestyle brands
- [Custom Liquid themes](https://aino.agency/services/shopify-theme): custom Shopify theme development in native Liquid, from a foundation of 34 sections built for complex catalogues
- [Replatforming](https://aino.agency/services/replatforming): guiding brands through the move from legacy platforms or between modern ones
- [Design](https://aino.agency/services/design): brand identity, product design, and visual systems
- [Intelligence](https://aino.agency/services/intelligence): MCP tools, branded agents, and AI-powered discovery
- [Centra agency](https://aino.agency/centra-agency): the Centra agency behind storefronts for Nudie Jeans, Samsøe Samsøe and All Blues
- [Brink Commerce agency](https://aino.agency/brink-commerce-agency): the Brink Commerce agency working with Axel Arigato, design and engineering in one team
- [Fashion e-commerce agency](https://aino.agency/fashion-ecommerce-agency): seasonal drops, wholesale and multi-market stores for Scandinavian brands
- [Slash](https://aino.agency/slash): the client portal included in our retainer work

## Work

- [Nudie Jeans](https://aino.agency/work/nudie-jeans): headless Centra storefront, digital partner since 2010
- [Samsøe Samsøe](https://aino.agency/work/samsoe-samsoe)
- [Sandisk](https://aino.agency/work/sandisk)
- [Molo](https://aino.agency/work/molo)
- [All Blues](https://aino.agency/work/all-blues)
- [Eton Shirts](https://aino.agency/work/eton-shirts)
- [All work](https://aino.agency/work)

## Journal

- [Journal](https://aino.agency/journal): thinking on commerce, design and engineering
- [Centra vs Shopify](https://aino.agency/journal/centra-vs-shopify)
- [Replatforming to Centra](https://aino.agency/journal/replatforming-to-centra)
- [Choosing a Centra partner](https://aino.agency/journal/choosing-a-centra-partner)
- [Agentic engineering](https://aino.agency/journal/agentic-engineering)

## Company

- [About](https://aino.agency/about): design and technology agency based in Gothenburg and Oslo
- [Contact](https://aino.agency/contact)
- [Careers](https://aino.agency/careers)