A017
Eton Shirts
Solutions
E-commerce, UI / UX design, Development
2019

Eton is founded on nearly a century’s worth of craftsmanship and a commitment to quality and style, a heritage you can touch and feel in every product. To reflect this, we developed a completely new strategy and design system crafted with respect for the past while being curious for the things to come.


The typographic direction pairs the timeless, editorial elegance of EB Garamond with the clarity of Neutra Text. Together they make a deliberate balance between heritage and digital functionality.

