Envii

Quiet essentials

Envii makes pieces that work as quiet essentials or confident statements, depending on what you need. We built their storefront to handle both moods naturally. The site stays editorial and calm when the photography needs breathing room, then shifts to show brand energy when the pieces call for it.

The envii universe

The Envii Universe is where the brand lets you in. Stories, city guides, suiting and denim guides, sustainability, collaborations — a living editorial layer that runs parallel to the shop and quietly feeds it. We designed it as a curated archive rather than a blog, so every piece of content earns its place in the brand's world.

A headless Centra storefront

Envii serves 28 countries in 4 languages from one codebase. Centra holds products, pricing and checkout, Storyblok holds the content, and the catalog is compiled into static pages with live prices and stock layered in per visitor. Product URLs from the previous platform redirect to their new addresses, down to individual color variants, so the replatforming cost nothing in links or rankings.

The Envii Collective

The member club runs on Voyado Engage: levels, bonus points and vouchers, all surfaced in the account area. Membership connects to discovery too, so a logged-in member’s recommendations reflect who they are, not just the session.

Personalized discovery

Search, category ordering and recommendations run on Voyado Elevate, with completed purchases reported back so results learn from what actually sells. The team controls sorting and boosting themselves through Elevate’s merchandising tools.

Publishing in the team’s hands

The Centra catalog is synced into Storyblok daily, so editors build campaigns and shop-the-look pages referencing live products with real prices and stock. A publish tool updates only the pages that changed, and releases can be scheduled ahead for campaign go-lives.